Bloom
Mind & Body Co.
BRAND DESIGN | BRAND PHOTOGRAPHY | SQUARESPACE WEBSITE
Project Scope
Bloom Mind + Body Co. is a wellness studio rooted in connection, calm, and personal transformation. We built a brand and site that reflects their grounded, client-centered approach — and I’ve continued to partner with them as they’ve grown their offerings, team, and online presence.
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Founded by a massage therapist and a counselor/coach, Bloom was built to support clients with care that goes beyond the surface. The brand needed to feel warm, professional, and trustworthy — without losing the human, approachable heart behind their work.
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I designed the brand identity, shot custom photography of the founders, services, and space, and built a Squarespace site to bring it all together.
As Bloom grows, I continue supporting them with Kajabi integration, a downloadable whitebook guide, and ongoing design updates to reflect new services and team members.
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The result is a cohesive, calming brand experience that supports both in-person connection and digital growth.
The site and supporting materials help Bloom show up confidently as a trusted, multi-faceted wellness resource — while staying true to their values and vision.
Jen took my vision, my voice (and let’s be honest, my idea spirals), and turned it into something beautiful, clear, and legit. When you see the colors, the logos, the photos—you don’t just see Bloom, you feel it.
Michelle | Bloom Mind + Body Co.